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Synygy: a giant in the sales community

Source The ability to sell one’s products and services effectively is key to the survival of any company. If you can’t communicate how your product will improve the lives of consumers, your company won’t be long for this world. Entrepreneurs hoping to improve the fortunes of their business often emulate the processes of successful companies in a bid to tap into the secret sauce that drove them to wealth and fame. If you are in this camp, consider the case of Synygy. Founded by Mark Stiffler, a decorated triple graduate of MIT, this highly successful company analyzed the sales processes…