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Daniel D Purjes on How Marketing Has Been Empowered by Digital Printing

Source Lots of printing methods exist, and Daniel D Purjes has experience with them all. Whether it is printing a report to be presented on Wall Street, a billboard to grace the skies of NYC, a simple list with the breakdown of a new investment fund, a main story in the New York Times, they all require printing. The printing press was invented in 1449 and has gone through major changes since then. Towards the end of the 19th century, offset printing become more popular and inkjet printing has now existed for nearly 70 years. But for Daniel D Purjes, the biggest…

How Does YouTube Advertising Work?

YouTube is one of the biggest social media platforms nowadays. When it comes to traffic, YouTube is second to Facebook (2.07 billion monthly active users) at 1.5 billion monthly active users. It beats Instagram by 700 million and Twitter by 1.2 million. This is why a lot of companies put their advertisements on YouTube. If you’re thinking of doing the same thing, you should first learn about the basics of YouTube advertising. Here’s how it works: Types of YouTube Advertisements The first thing you need to know is the different formats of YouTube advertisements. There are six types: Display ads…

How To Market Online Products For Your Business

The internet has completely changed the game when it comes to marketing, it has opened up new channels and ways of accessing potential customers and given us the ability to reach thousands of people with consummate ease. Whilst traditional marketing still has its place, marketing online is by far the best method to encourage customers to buy your product and even more so if your product is of the online nature. As with any form of marketing, the key is to demonstrate to potential clients how good your product is and how it can improve their lives, if you are…