marketing Archives - The Smiling Heart

Posts Tagged‘marketing’

How Does YouTube Advertising Work?

YouTube is one of the biggest social media platforms nowadays. When it comes to traffic, YouTube is second to Facebook (2.07 billion monthly active users) at 1.5 billion monthly active users. It beats Instagram by 700 million and Twitter by 1.2 million. This is why a lot of companies put their advertisements on YouTube. If you’re thinking of doing the same thing, you should first learn about the basics of YouTube advertising. Here’s how it works: Types of YouTube Advertisements The first thing you need to know is the different formats of YouTube advertisements. There are six types: Display ads…

How To Market Online Products For Your Business

The internet has completely changed the game when it comes to marketing, it has opened up new channels and ways of accessing potential customers and given us the ability to reach thousands of people with consummate ease. Whilst traditional marketing still has its place, marketing online is by far the best method to encourage customers to buy your product and even more so if your product is of the online nature. As with any form of marketing, the key is to demonstrate to potential clients how good your product is and how it can improve their lives, if you are…