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How Does YouTube Advertising Work?

YouTube is one of the biggest social media platforms nowadays. When it comes to traffic, YouTube is second to Facebook (2.07 billion monthly active users) at 1.5 billion monthly active users. It beats Instagram by 700 million and Twitter by 1.2 million. This is why a lot of companies put their advertisements on YouTube. If you’re thinking of doing the same thing, you should first learn about the basics of YouTube advertising. Here’s how it works: Types of YouTube Advertisements The first thing you need to know is the different formats of YouTube advertisements. There are six types: Display ads…