social media Archives - The Smiling Heart

Posts Tagged‘social media’

How Does YouTube Advertising Work?

YouTube is one of the biggest social media platforms nowadays. When it comes to traffic, YouTube is second to Facebook (2.07 billion monthly active users) at 1.5 billion monthly active users. It beats Instagram by 700 million and Twitter by 1.2 million. This is why a lot of companies put their advertisements on YouTube. If you’re thinking of doing the same thing, you should first learn about the basics of YouTube advertising. Here’s how it works: Types of YouTube Advertisements The first thing you need to know is the different formats of YouTube advertisements. There are six types: Display ads…

Hear no Evil, See no Evil – Some Problems with Social Media

Social media marketing (SMM) is a massive buzzword right now. So much so, in fact, that there are now agencies offering SMM services all over the place. They will tell you that, unless you have YouTube, Twitter, Facebook, and LinkedIn page, you may as well not exist anymore. The fact that social media is all around us and that it is hugely popular is no secret, and the fact that most small business owners in particular simply don’t have the time to manage all of this, is no secret. So should you hire an SMM agency to do it for you?…

8 Secrets to a Great Facebook Live Stream Session

Source We all saw it coming. The moment Facebook bought Snapchat, we knew the social network would launch a livestreaming service. As video consumption grows—Brightcove statistics says social video accounts for about 1200 percent more shares, compared to images and text combined—it’s easy to see where Facebook is headed. Merging the world’s most well-known and influential social network with livestreaming capabilities and you’re bound to end up with a platform that’s even more powerful, designed to attract massive views and shares. Here’s How To Make it Work To Your Advantage: Welcome Them Behind The Scenes People love getting sneak previews and…